CD’s Leepz, Stride Rite’s light-up sneaker, leap off the shelf: built the brand identity, designed packaging full of personality and produced a TVC that captured the sneakers’ gravity-defying, playful spirit. Bonus: Shoebox design cred! 

Stride Rite Leepz “Zero Gravity” :30 TVC

Stride Rite Leepz Logo & Packaging